Keywords (max 10): Energy transition, distributed energy, demand management, positioning in the value chain Production / Publication year 2008 Summary / Abstract: Energy transition and subsequent changes in the configuration and dynamics in the energy value chain create challenges and opportunities for energy companies. New product and service portfolio's, a shift in geographical focus or acquisitions down or upstream in the chain, are examples of possible responses. A multidimensional approach is required to capture the oppportunies and mitigate the threats. Energy companies have to find the right balance between enhancement of their vertical postion in the value chain, horizontal expansion in different stages of this chain by for example development of new propositions in supply next to electricity and gas, and finally capturing cross-sectoral opportunities.